In recent years, ZeZhou County, relying on the advantages of cultural and tourism resources, closely around the "ancient charm of ZeZhou all-area tourism" development positioning, cultural and tourism recreation as the county's economic development of the leading industry to promote, explore the "people have no I have, people have I excellent" cultural and tourism recreation ZEZHOU practice. ZeZhou has been honored with the title of "National Ecological Characteristics". Has won the "National Ecological Characteristic Tourism County", "National Regional Tourism Demonstration Area", "National County Tourism Development Potential Top 100 Counties", "Advanced County of Shanxi Province", "Advanced County of Culture and Tourism Construction", "National County Tourism Development Potential Top 100 Counties", "Advanced County of Shanxi Province". Advanced County of Culture and Tourism Construction", "Demonstration Area of Integrated Development of Culture Industry and Tourism Industry in Shanxi Province" and other titles.
Abundant resources, transforming the whole region into a new business card of tourism
In recent years, ZeZhou to create "the central plains of the top of the blessed land of recreation and the national preferred resort harbor" as the goal, to cultural stage, tourism opera, so that the recreation to do the protagonist, opened up the development of culture, tourism and recreation ZEZHOU practice.
Characteristic festival promotion. Seven consecutively held "autumn wind ancient charm - swim zezhou" culture and tourism month, ten zezhou countryside photography exhibition, through the gathering of shoushan five blessings cultural festival, chuanji iron flower festival, nanling pear festival, dayang creation festival and other characteristics of the cultural activities, culture and tourism industry to the residents of the income growth rate of more than 40%.
Policy measures to pull. The annual establishment of 50 million yuan special funds for tourism and 10 million yuan special funds for talent. Open the province's first, the formation of the county culture and tourism industry group limited company, the construction of the Zezhou County intelligent tourism data center. At the same time, 100 kilometers of greenway around the city all opened, more than 500 farmhouse and tourism signage throughout the countryside, a large number of rural tourist attractions are crowded, "Taihang one" cultural tourism, recreation and rural revitalization of the integration of the development of the demonstration belt to speed up the advancement of the "hundred villages and a hundred houses "Project has built a distinctive theme, comfortable facilities, a variety of functions of 20 recreational characteristics of the village and 44 recreational homes, scenic village creation project has been fully launched.
Driven by key scenic spots. Relying on the deep cultural heritage, Stuart Town launched the "Millennium Iron Soul", "Goodbye Old Shanxi" and other fine plays, Dayang Ancient Town launched the "Flying Swallow Provincial Relatives", "Yang A Zuoqi Dance" and other live-action performances, Gao Du Ancient Town launched the "Xia Jie Wang moved to the capital of the" "Ouyang Xiu ugly alley to find Xixousuo" and other characteristics of the show, really implanted the creative elements of the tourism industry.
Blossom, to create "all-age recreation" new features
In accordance with the concept of "all-age recreation", Zizhou County based on landscape, culture, location, transportation, climate, ecological and other advantageous resources, the use of "Recreation +" thinking, through the creation of a variety of recreation mode, effectively promote the integration of cultural tourism, recreation and one, two, three production development.
Medical rehabilitation. Promote the medical rehabilitation model represented by Hejutianyuan, improve the integration of medical care, health care, medicinal diets, forest fitness and other services. Promote the model of nursing care represented by Dazhang Village Kangxinyuan Recreation Demonstration Community, Xiaguang Home for the Elderly, Houfu Comprehensive Service Center for the Elderly, and Dongsiyi Zhuangzhiluo Nursing Home, to promote the complementarity of home care and social services.
Resort vacation. The creation of Yang A Qingju, Scholar Fudi represented by the "100 villages and 100 hospitals" as well as the Stuart Town, including the model of residential vacation. Dayang Ancient Town will be built into a national leisure tourism, high-end accommodation and non-heritage experience destinations, Situ town relying on recreational hostel resources, play the scenic area Jitterbug publicity advantages, change the "flow" for "retention".
Countryside idylls. With the creation of scenic villages as a hand, to "one belt and two rivers" (i.e., "Taihang One" cultural tourism, recreation and rural revitalization integrated development demonstration belt, Dan River, Changhe) as an axis, to promote the construction of a number of beautiful landscapes, deep culture, good experience of tourism characteristics of the village, so that Scenic villages become beautiful villages that can see the mountains, see the water and remember the nostalgia.
Cuisine and health. The development of Zhoucun water feast "Ba Ba" feast, Gao Du "Liu Liu" feast, Dayang Zhuan noodles, Ba Gong burned onions, Liushukou Baiyangquan fishery "whole fish feast", Jin Village Town East six Zhuang vegetarian feast, Nanling small ramen, Jushoushan "five blessings vegetarian feast" and so on as the representative of the Zizhou food health model. At present, has launched "swim zezhou" boutique food, encourage scenic spots, hotels, lodgings to launch zezhou special dishes, rich food product supply, promote the Stuart town six feet alley, dayang ancient town guanli alley and other characteristics of the construction of food and beverage neighborhoods. To create a "town a special" food culture, to promote the 23 scenic villages to create units to explore local cuisine, to create regional food brands.
Multi-pronged measures to create a new situation in the development of culture, tourism and recreation
Promote the construction of recreation projects. Implement the Mount Jue scenic area renovation and upgrading project, Dayang Ancient Town Tourism Development Project, Situ Town Old Shanxi Culture and Tourism Complex Project, and focus on the construction of Jincun Culture and Creative Industry Park Project, Scenic Village Creation Project, Gaodu Ancient Town Scenic Area and Gaodu Ruins Park Project, Shanhe Ancient Walled City - Yiyuan Town Project, Jincun Eco-Industry Complex (Tuling Recreational Village) Project, as well as Gaodu Town Ridge Recreational Characteristic Village Project, and other 6 projects. Six projects, such as Dan River, Chang River, "Taihang No. 1" tourism highway along the demonstration belt of cultural tourism and recreation.
Improvement of recreation infrastructure. Around the "green, intelligent, low-carbon, livable" general idea, do a good job of integration of industry and city, functionality, ecological livability, convenient transportation, governance and efficient article, Danhe New City will lead a high-quality life of the "city of the future". Strive to ensure that through three years of efforts, the basic elements of the city, the city function is more perfect, the city style is fully manifested, the quality of the city significantly improved, to achieve 100,000 people gathered to create the county's cultural tourism and recreation industry distribution center.
Construct recreation service system. Build cultural tourism and recreation platform, through the formation of competitive, innovative and dynamic ZeZhou Cultural Tourism Investment and Development Group Co., Ltd. to revitalize the cultural tourism and recreation resources, improve the operational efficiency of assets. Do the planning, investment, construction, operation and management of cultural tourism and recreation scenic spots, promote the planning and project implementation of cultural tourism and recreation industry, promote the development, production and sales of cultural and creative products, etc., and promote the formation of state-owned, group, private and other diversified cultural tourism and recreation operation and development system in Zechou County. Establish and improve the policy guarantee system, the introduction of financial, financial, land, talent, awards and other supportive policies to create a cultural tourism and recreation cluster, to encourage social capital investment in cultural tourism and recreation industry. Optimize the investment environment, actively promote the construction of investment and financing system for recreation and culture industry, raise funds for the construction of recreation and culture industry projects through multiple channels, increase investment attraction efforts, take sole proprietorship, joint venture, shareholding, leasing, etc. to attract private capital and other social forces to invest in the development of recreation and culture and recreation projects.
Create a brand of cultural tourism and recreation. Actively promote the world heritage, scenic spots, towns, villages, Chinese traditional villages, cultural relics protection units, forest parks, geoparks, nature reserves, cultural and ecological protection zones, A-class tourist attractions, intangible cultural heritage, ecological and cultural tourism demonstration zones, summer tourism destinations, ecological civilization construction demonstration zones, traditional Chinese herbal medicine bases, the "two mountains The declaration and creation of "two mountains" practice and innovation bases. In the field of culture, tourism and recreation to improve the quality, enrich the industry, improve the service, to create a series of influential and competitive recreation brand.
In the future, ZeZhou County will follow the general idea of "ancient rhyme ZeZhou, all-area tourism, integration of innovation city, four seasons of recreation", to create a cultural tourism and recreation demonstration county, and strive to create a "national cultural industry empowered by the rural revitalization pilot" and "Shanxi Province cultural tourism and recreation pilot" and "Shanxi Province cultural tourism and recreation pilot". "Shanxi Province, culture, tourism and recreation cluster area". The ancient charm of Zizhou is becoming more and more charming posture, inviting guests from all directions, the four seas guests. (Li Pengfei Dong Yalian)