The third China-Shanxi (Jincheng) Recreation and Nutrition Industry Exposition 2023
See again the Huatang glowing color, presented in full costume; see again the guests like clouds, full of friends.
At 9:30 a.m. on August 25, 2023 the third China-Shanxi (Jincheng) Recreation and Nutrition Industry Expo was held in Hall 2 of Situ Town in Jincheng City.
The picture shows that the exhibition-goers were attracted by the tourist commodities in front of the booth. Zhang Lifeng photo
As one of the 8 sub-activities of the "1 + 8 + N" of the 2023 China-Shanxi (Jincheng) Recreation and Nutrition Industry Development Conference, this year's Recreation and Nutrition Industry Expo, with the theme of "Territorial Recreation and Nutritional Clustering and Development", was held from August 25 to 29, with a 5-day exhibition atmosphere. The atmosphere of the five-day exhibition from August 25 to 29 was always grand and warm, and the activities were compact and orderly.
Looking back at the just concluded Recreation Industry Expo, fruitful: 51 cities and municipalities in 19 provinces, as well as Italy, Japan and other domestic and foreign more than 300 exhibitors gathered to talk about recreation; signing of fruitful projects; during the Expo on-site foot traffic totaled nearly 70,000 people, and the praise continues ......
Characteristic international model Eight exhibition areas make a brilliant appearance
The China-Shanxi (Jincheng) Recreation and Nutrition Industry Expo has been successfully held for three times, and has become a high-quality exhibition platform and communication space for the recreation and nutrition industry.
This year's expo set up 15,000 square meters of exhibition area, the site planning of the eight exhibition areas, showing the latest development of the current recreation industry, the latest products, the latest technology, the latest form of service, multi-faceted, the whole industry chain presents the domestic and international development results of the recreation industry, in the breadth, depth, height and the participation of all the people in the degree of a greater breakthrough.
In Jincheng recreation boutique exhibition area, Jincheng city counties (cities, districts) of the characteristics of the cultural industry, the key cultural and tourism projects have appeared in full, so that the audience really feel the "Oriental Castle, the human world Jincheng, cloud brocade Taihang, poetic and pictorial Jincheng" charm.
In the Shanxi Recreation Zone, the audience experienced on-site the recreation methods in the fields of hot spring therapy, forest therapy, agricultural therapy, herbal medicine therapy, etc. through interactive forms, and felt the rich history and culture such as Jin merchant culture, Guan Gong culture, Yellow River culture, etc. The audience also experienced the rich history and culture of Jin merchant culture, Guan Gong culture and Yellow River culture.
In the Literature, Tourism and Recreation City Alliance Exhibition Area, the recreation resources and contents of 12 alliance cities were brilliantly displayed, allowing the audience to enjoy the local customs, natural landscape and recreation services of different regions.
In the International Recreation Pavilion, more than ten international recreation brands and organizations carried the latest and most advanced products and equipments, and the audience understood and experienced various high-tech recreation projects and products, and felt the innovation and development of international recreation.
In the Boutique Recreation Equipment Zone, many famous enterprises in the field of recreation equipment made the audience feel the charm of the most cutting-edge and trendy science and technology immersively through multimedia display, digital booths, intelligent equipment, and so on.
In the national medicine experience exhibition area, showing the Shanxi Province and Jincheng City and other parts of the country's long history of traditional Chinese medicine culture and rich traditional Chinese medicine resources, the audience personally feel the national medicine of health and the profoundness of the way of national medicine.
In the Culture, Tourism, Recreation and Nutrition Fair, characteristic cultural and creative products and old brands from various regions in China gathered together to form a trendy consumer scene, where the audience shopped and played in the fair.
In the exhibition area of "2023 'Alliance Cup' Tourism Commodity Competition for Culture, Tourism and Recreation Cities", more than 1,000 participating products are displayed, and the audience can enjoy the excellent cultural and tourism products from all over the world.... ...
At the same time, the exhibition is based on the principles of high efficiency, environmental protection, conservation and sustainable development, and the materials used are green, environmentally friendly and reusable, fully reflecting the concept of recreation and integration with nature.
Building bridges, promoting cooperation, and attracting investment are fruitful.
Attracting investment is the "main event" of this year's Recreation Industry Expo.
After in-depth exchanges and negotiations and docking, three centralized signing ceremonies were held during the Expo, and the signed projects mainly included two parts, namely, agricultural products sales cooperation and cultural tourism and recreation industry investment projects. Agricultural products sales cooperation signed a total of 13 projects, signing a total amount of 92,467,900 yuan, signing projects, including the Imperial City Xiangfu series of agricultural and sideline products, shiso tea, jakuzan eggs, orchid vinegar, jujube mulberry vinegar drinks and so on. A total of 8 investment projects in culture, tourism and recreation industry were signed, with a total contracted amount of 3.75 billion yuan, including Boao Yiling Medical and Nutritional Demonstration Park Project, Taihang No.1 Tourist Highway Loop Culture, Tourism, Recreation and Nutritional Integration Project, Sujhuang Snack Street Project, Guojiachuan Rural Revitalization International Recreation and Nutritional Project, Ziye Wilderness Mountain Sports Resort Park Project, Xishan Rural Tourism Project, Lutai Mountain National Culture Recreation and Nutritional Small Town Construction (Phase III) Project and Woquan Childhood Town (Phase IV) Project. Project and Woquan childhood town (Phase II) project.
According to reports, these signed projects will further adjust and optimize the cultural and tourism resources of Jincheng City, and inject strong impetus for the integrated development of cultural, tourism and recreation industry. Next, Jincheng City will continue to build a good platform to carry out a higher level, a wider range of exchanges and cooperation, and promote the development of recreational and cultural industries around the more fruitful results.
A variety of local specialties and cultural and creative products at the exhibition aroused strong interest, and the pro-people's prices and enthusiastic publicity and promotion triggered a shopping craze, with most of the exhibition visitors leaving the hall fully loaded.
In addition, many exhibitors and project demanders also made use of this platform to conduct in-depth negotiations and substantive transactions. Signing representatives have said that the fair for the innovative development of culture, tourism and recreation industry at home and abroad to provide a platform for exchange, build a bridge of cooperation, from which we have learned a lot of advanced experience and practices of the recreation industry, and in the future, we should further strengthen the cooperation, promote resource sharing, and jointly promote the high-quality development of the recreation industry.
Growing knowledge, expanding horizons, praised by the four-way guests
Tasting the healthy food with the same source of food and medicine, watching various kinds of Jincheng's special performances, experiencing the special cultural products such as silk, ancient fortresses and chess, appreciating the diversified local recreational landscapes of Jincheng, such as Wangmangling, Baima Temple Mountain, Huangchengxiangfu, and Dayang Ancient Town, experiencing the most cutting-edge and trendy high-quality recreational equipments, and appreciating the local customs, natural landscapes, and recreational services of different regions... ...
In these days, nearly 70,000 people walked into the fair, strolling around the big fair, playing the big fair, enjoying themselves and enjoying a grand recreation and culture feast.
"Increased knowledge and broadened horizons." All the way to go, all the way to listen, all the way to see, the audience Zhu Dan excitedly told reporters.
Enameling, glazing, Lu silk, Gaoping embroidery and other Jincheng industrial arts boutique let the audience Su Jiongyu eyes, linger. He told reporters, viewing these handicrafts, so that he experienced, perceived and harvested from the industrial arts culture of cutting-edge recreational and cultural flavor."
Not only the exhibition audience, exhibitors have also praised this year's fair. Li Lingfei, an exhibitor from Datong, said that as an enterprise based on recreation and culture and tourism, they have learned and learned a lot of advanced experience and practices of the recreation industry through this event, and will further strengthen the collaboration of recreation and resource sharing in the future, to form a dual linkage recreation model, and to jointly promote the high-quality development of the recreation industry in Shanxi.
Ulanqab City, Inner Mongolia is a member of the cultural tourism and recreation city alliance, exhibitor Yan Chung Homo Yu told reporters that this is the first time they came to Shanxi Jincheng to participate in the Recreation Industry Expo, thank you very much for the cultural tourism and recreation city alliance to build a platform for the cultural tourism enterprises around the world to open up the channels of exchanges and cooperation, and I hope that in the future there will be more opportunities to participate in activities such as this, and I hope that the Cultural Tourism and Recreation City Alliance can be developed better.
Civilization is colorful due to exchange, and industry is strong due to collaboration.
The future scroll of the recreation industry has been unfolding, and the "Jincheng story" of culture, tourism and recreation is often talked about, and it is becoming our pursuit and mission to do a good job of running the Recreation Industry Expo, and to continue to expand the popularity, reputation, recognition and influence of the Recreation and Wellness City of Jincheng. (Dou Yuyao)